A few of the many benefits and features provided by advertising in Coffee News are:
-- With Coffee News, your ad is either on the front or on the back, but will never be lost in the middle!
-- Coffee News is purposely designed to be an old-fashioned-looking publication. It harkens back to the days of old when friends and neighbors did business with friends and neighbors. The unusual coffee color of the paper is professional and the creative ad design attracts reader attention.
-- On average, we see over 3,000 different commercial messages daily. The reason why Coffee News is so successful is because it meets all of the requirements for effective advertising. It’s consistent, affordable and it’s distributed in your local neighborhood—to the prospects most likely to buy from you.
-- Coffee News has a proven track record for over 17 years of providing effective, affordable advertising for businesses who recognize that consistent advertising helps achieve brand recognition and establish buyer awareness.
-- All advertising with Coffee News is exclusive, which means only one company from each industry/profession can advertise in each edition, thus allowing a business to set itself apart to the consumer without competing against the competition in the same advertising medium.
-- Most small and medium-sized businesses are poorly served by print, radio and TV advertising because of the simple fact that, in order to reach the people who are potential customers, they have to buy at least 4 or more times the circulation they need. Coffee News allows businesses to target their advertising dollars precisely at much less cost.
-- All ads are the same size so that no one advertiser can overpower another by buying a larger ad. Small ads are often obscured in traditional print media because larger advertisers can afford to pay for better placement. Coffee News ads are also rotated every week so that no advertiser dominates a particular spot, and all advertisers get equal treatment.
-- It takes the average reader 5 to 10 minutes to read Coffee News as compared to the 15 minutes it takes to scan through a daily newspaper. This means Coffee News receives 6 to 12 times the scrutiny of other advertising mediums.
-- Coffee News ads are seen by different groups of people for 3 meals a day, 7 days a week. The fact that Coffee News is in coffee shops and restaurants is no accident. The susceptibility to any form of advertising is greatest just before or during eating when there is a need for mental input – food for thought during this time period.
-- As an advertiser in Coffee News, you will receive information about networking opportunities for your business. You will also receive the Coffee News Business Builder e-newsletter about marketing and have the opportunity to contribute articles to the e-newsletter, thus providing you additional exposure for your business.
-- As a Coffee News advertiser, you can tap into the marketing expertise of the publishers who collectively have 30+ years of business experience as well as PR accreditation and an MBA in marketing. Free initial consultation.
Benefits of Advertising in Coffee News
